Media Resources: Company Info, Press Coverage and more

Behavioral Economics, Patient Engagement and Thought leadership in the press

Tue Jan 31, 2017

The Secret To Weight Loss (According To Behavioral Economics)

The real problem here is not economics or behavioral economics or psychology. It is obesity. Losing weight is insanely hard to do. And keeping weight off is even harder.

Thu Dec 29, 2016

Engineering Social Incentives for Health

Health care organizations, newly focused on population outcomes, can develop and test social interventions for advancing health. Given the increasing evidence that behavior is contagious, there’s good reason to believe that such models could work. You are more likely to smoke if people close to you smoke — and more likely to quit if they quit. Yet most health care interventions are designed for the individual. For some time, doctors have recognized that some patients’ social connections have a beneficial effect on their health. Now, doctors and hospitals can develop new approaches to prescribe social engagement for everyone else.

Tue Jun 7, 2016

Text Messaging Proves Successful in Monitoring Postpartum Hypertension

A team at the University of Pennsylvania Perelman School of Medicine is harnessing the convenience of smartphones, wireless blood pressure monitoring technology, and electronic health records (EHRs) to more closely monitor the blood pressure of post-partum patients after they go home from the hospital.